Archive for Video

53947469b8eac7f2d558589e8ff6dead0e833 640 Easily Create Animated and Whiteboard Videos FAST!

You know those cool looking hand drawn videos where a hand sketches images and text onto the screen? This software creates the same type of videos out of ANY images or graphics on your computer (or choose from the huge library of built-in images). Add voiceover, sounds or background music. Hit build and the “sketch” video is automatically created! Put these videos on your blog, website, YouTube, etc.

You can check out the demo video right here:  << Easy Sketch >>

This animation style reminds us of our childhood–when we drew and played and everything was fun and easy.

These animations help you get your point across in a non-threatening way.

As you will see at this site, it has greatly increased conversion rates for some people. << Easy Sketch >>

For a limited time, this software is ONLY $39! It will eventually be priced at $147.

Categories : Blogs, Video
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Mar
11

Blog Design – Part 2

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money Depositphotos 1015220 xs 150x150 Blog Design   Part 2 While most companies that offer free blog hosting offer pre-selected templates, there are also some which allow customization which, if used correctly, can increase your blog’s traffic. Here are a few tips to make your blog stand out from the millions of blogs out there that have standard designs.

Customize the Banner

The banner usually has the most generic designs that are common to the blogs from a blogging company or service. You can personalize this banner by having a graphic with the dimensions of the banner. You can also edit the graphic so that it includes the title of your blog. In this case, you can create your own graphic or you can purchase professional looking graphics online for less than $10. Check out Logo Creator with which you can create blog graphics, page headers, Facebook timeline images, etc. and you get 200 “ready made” templates to get your creative juices going.

Personalizing Photos

Of course, most of the photos that you will be posting will be your own. However, if you don’t customize the photos before posting them, you may miss maximizing the enhancing benefits graphics can add to the page.  Adding photo borders can help the photo stand out from the page.  It can also add to the design of your blog. You can choose a standard border or you can also create your own border which can be associated with your blog’s templates. A software program that can help you create dazzling graphics is called Social Graphics Pro and I have found it to be very easy to learn and use (look under Tools for Coaches and you’ll find it near the bottom of that page). This is MUCH LESS expensive than a program like Photoshop and MUCH, MUCH SIMPLER to use.

Add a Favicon

Do you think sites with icons on the address bar before the website’s URL are cool? Many people do. Favicons add a professional look to the URL. These are simple to do using photo or graphic editing software. Google blog templates, layouts, backgrounds, textures and skins to see what will fit your blog. There are sites that offer free blog templates, layouts, backgrounds, textures and skins. You can use these so your blog doesn’t look generic like most of the blogs hosted by the service provider.

Include RSS Feeds

This is a cool way to inform people with newsreaders about your blog headlines. Tutorials on RSS feeds are available on the internet.

Audio makes your blog more personal

Not only will audio personalize your blog, it can also keep your visitors coming back. You can try having streaming radio stations, mp3 files or playlists loading with your blog.

Advertisements

If you have signed up with Google AdSense, be sure the ads are conveniently placed so they don’t hinder your readers’ accessibility to the other information on your blog. Try using these tips and I bet you’ll increase and retain traffic on your blog.

To Your SUCCESS,

Suzanne

P.S. You might want to check out Image Monthly which is an inexpensive monthly subscription that can help you be more confident about using graphics on your blog and make your content look great! P.P.S. Another product you may be interested in will help you create infographics. It is called Instant Infographics Presence. Here is a link to the first one I made just the other day about sharpei dogs

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Aug
21

5 Tips for Optimizing Videos

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1194985614534001410pulsante 02 architetto f 01.svg.med 5 Tips for Optimizing Videos Video marketing is becoming more popular all the time. Besides 2013 being the Year of the Snake, I’ve heard people say 2013 is the Year of the Video! A main reason is because videos are now ranking in the search engines. This means you can get video directory traffic and search engine traffic. Plus videos are often much more interesting than writing but we all know some videos are more effective than others. Here are five important tips to get good results:

#1) Put keywords in the title

As this is often the only Read More→

Categories : Video
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Jun
04

Video Marketing – 9 Benefits

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51a8c913f1261Film 03 Video Marketing   9 Benefits

Video Marketing is Hot!

Marketing Your Business With Video – 9 Benefits

YouTube is super hot and only getting hotter! I learned just yesterday (while learning how to set up a YouTube One channel) that YouTube gets over 4 billion video views per day. Crazy, right? Consider these statistics–in one minute, there are:

  • 100 new accounts created on LinkedIn
  • 100,000 tweets sent on Twitter
  • 277,000 log-ins on Facebook
  • 2.8 million videos viewed on YouTube

After reading the above, you’re probably thinking, “Hmmm, maybe I should be putting some videos up on YouTube myself!” Shooting a video, editing and formatting it, and uploading it to the internet with the right title, keywords, video tags, and description takes a bit of time. But the payoff for video marketing can be huge. Nine real benefits of marketing with video include the following.

  1. Portability – Maybe even more so than articles and ebooks, video is portable. iPhones, Smartphones, iPads and all kinds of other devices allow video to be seen on the go. People can download video easily so they can view it over and over again.
  2. Personal Connection – Especially for internet based businesses, the personal connection with your potential market is a big  selling factor. With video, your audience can truly get to know you. They get to see that you are indeed a real, live person. They start building a deeper relationship with you and feel as if they’ve actually met you. This is the know/like/trust factor we hear so much about.
  3. Social proof – There’s an old proverb: “Believe nothing of what you hear, and only half of what you see.” On the internet it’s so easy to be a fake and a fraud. People are skeptical about claims they read online, and rightfully so. But video puts a face to your words and makes you more believable and trustworthy.
  4. Traffic – People are watching 4 BILLION videos per day on YouTube alone! That’s a whole lot of traffic you’re missing if you’re not marketing yourself with video. It’s free and easy to add your video to a large number of the video sharing sites available online; i.e., vimeo.com, viddler.com, veoh.com (funny they all start with “v,” isn’t it?) .
  5. Emotional Influence – The classic horror movie is a great example of how audio has an emotional effect on us. The creepy music comes in, immediately cluing you in that something bad is about to happen. Now, imagine combining that audio with powerful video cues to influence the emotions of the listener thus creating a much more compelling message than with just text alone.
  6. Demonstrations – Reviews, tutorials, screencast demos, case studies, and examples are great ways to sell products and services. It’s the reason why infomercials make millions of dollars. Now there’s no need for you to be as annoying as the Sham-Wow guy to make money with video; you just need to create videos that show and tell your potential customers why your product will be useful to them.
  7. Engagement – There are many reports available online to show that video boosts response and conversion rates. When someone is watching a video, you have their full attention – eyes and ears. Unlike with the written word, they’re not likely to skip ahead or gloss over important information. Most people will watch a video from beginning to end, allowing you to clearly create a message and call to action that engages your audience.
  8. Leads and Sales – You can monetize your videos with the use of annotations. With video annotations you can add interactive commentary to your videos. You can use them to add background information about the video, create stories with multiple possibilities (viewers click to choose the next scene), and/or link to related YouTube videos, channels, or search results from within a video (use your affiliate links to earn passive income). You decide what your annotations say and when and where they appear and/or disappear in the video. YouTube traffic can bring in more email leads to your list, new product sales, new clients, and increase website traffic.
  9. Google+ On Air Hangouts – These would be great videos to add to your YouTube channel on a regular basis. You can broadcast straight from a website and screen share at the same time. Hangouts On Air let you broadcast your hangout which makes them a great option for large presentations, demonstrations, or lectures. After the hangout and live broadcast, you can edit the meeting recording  and share it on YouTube.

I’ve added a few resources below to help you get started on your video creation.

Check out the top 3 items on this page by iStabilizer which can make it easier to use your smartphone to create videos: http://www.wordprocessingplus.com/ipads

Get a free collection of 3D Male Figures as a bonus when you sign up for a great PowerPoint For Video course here: http://www.wordprocessingplus.com/lc

If you use a Mac, learn how to create animated videos using Keynote presentation software (about $20): www.wordprocessingplus.com/video

Overall, video is an effective marketing strategy that is only growing in popularity. Since video is here to stay, it’s time to check out the options and see how quick and easy video marketing can be.

Happy videoing (if that’s a word) and don’t forget to smile! Please feel free to share this article with anyone you think will find it helpful.

Suzanne

P.S.  I just ran across this article which details 10 excellent video editing apps for your smartphone. A quick look tells me all but 3 or 4 of them are free and the others are quite low in price. http://ow.ly/lJsz0

**In full disclosure, some of the products I mention may be affiliate links, for which I receive compensation if you make a purchase. In no case do those situations either cause you to pay extra for a product purchase, or cause me to give a favorable review or recommendation of a product that I think is terrible or fails to deliver on its promises.

Categories : Marketing, Video
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